Fractional CMO for 7-figure b2b & High-Ticket Ecommerce Brands

We Help 7-Figure Companies
Grow to 8 Figures

The Strategies That Got You Here Won’t Get You There.

Why scaling past $10M is hard

Growing a business past $10M isn’t just about "working harder"—if that were the case, you’d already be there. Customer acquisition costs go up, what used to convert stops working, and suddenly, your marketing feels like throwing spaghetti at the wall (except, you know, really expensive spaghetti). We help you stop guessing and start scaling with a clear, data-driven roadmap to growth.

Scale Smart, Not Just Fast.

GROWTH WITHOUT PROFITS ISN’T GROWTH.

What’s the point of hitting $10M if your margins are thinner than a budget airline seat? Too many businesses chase top-line revenue while their bottom line quietly gasps for air. We help you scale profitably, so growth doesn’t come at the cost of your sanity—or your bank account.

Break Through Plateaus with a Process-Driven Approach.

SYSTEMS BEAT HUSTLE.
EVERY TIME.

You can’t scale chaos. You’ve been duct-taping your marketing, sales, and operations together, hoping for the best. But at some point, you need real systems—ones that don’t rely on you personally fixing everything at 11 PM on a Sunday. We help 7-figure companies build repeatable, scalable processes so growth doesn’t depend on your caffeine intake.

WHEN IS IT TIME FOR A FRACTIONAL CMO?

Your Business Is a Symphony.
You Need a Skilled Conductor.

Think of your business as an orchestra, with you as the maestro. At first, you played every instrument yourself—drums, violin, kazoo (we don’t judge). As your business grew, you hired musicians, but now you’re still expected to conduct the whole thing while also composing new music.Enter 728’s Fractional CMO. Think of them as your world-class conductor, making sure the entire performance stays in sync—so you don’t have to run from the piano to the timpani while also trying to sell tickets. You could do it all yourself, sure, but at what cost?So when do you bring in a 728 Fractional CMO?When you’re tired of juggling a million things and ready to pass the marketing baton to an expert who can actually take things off your plate (not just create more work for you).Are you ready?


"Eric [728's founder] played a pivotal role in helping us achieve a 5X increase in sales on our e-commerce website, buybluebox.com”
Kevin Bender, COO, Goodwill